Showing posts with label experiment. Show all posts
Showing posts with label experiment. Show all posts

2.26.2010

week 5B

TYPE EXPERIMENTATION CRITIQUE
monday march1 and friday march 5
8:00 to 10:00 each day

format (same thing on both days)
100 minutes total
30 minutes open discussion
30 minutes brief presentations 9 students (graded) = 3 min max, each
40 minutes paper crit 9 students (graded) = 4 min each

wall and table spaces have been assigned based on your requests. sunday night at 9:00 i will post the classroom layout and you will know who we are critting monday vs friday. everyone should be ready to roll monday regardless of when you go, because we will get the new project monday and there won't be time to noodle around with more stuff before friday's crit. 

your presentation
state briefly what questions you were asking; ideas, methods and processes used to pursue those questions; and what you learned about type through this process. three minutes max.

written crits
i will have written forms for everyone to fill out for all of your classmates. you will have about 4 minutes at each person's space to look at work and make constructive critical comments.

2.15.2010

week 4A

EXTRA CREDIT!

20 points to anyone who makes a designalogue banner using their experimental processes. do it! it will be very cool. for those of you who would benefit from having a practical application for your experiment, this will be a nice quick little exercise.

2.08.2010

week 3

DESIGNER BIO

recall from last week’s research the key type designers, graphic designers, or non-designers engaged in your typographic area of interest. select one contemporary example you feel best represents this area and write a brief but informative bio on them. write for a graphic design audience -- give us all the usual info a fellow designer would be interested in.

read “it is beautiful...then gone”, by martin venezky, pp 60-67, 80-91, about martin’s reebok and sundance processes. the book is on on library reserve.

post to your blog some of the things you’ve been making and what you’ve learned about typography through your making.

for monday (in one week), bring everything you've made for a massive show and tell. we will browse the work as a group and talk about what we're learning, difficulties we've had, and where to go from here.

2.04.2010

week 2 B

MAKING / ASKING

in class: share summaries of what you learned through both the writing process and the visual organization of collections. make sure your collections are in a form that can be shared with the class.

we will talk as a group about what area(s) might be ripe for exploration within your interest area. it’s time to start asking questions about where this area can go. we can do this individually, in small groups, or as a class. these questions should be carefully considered and balance open-endedness and focus. do not ask yes/no questions, but “what if...” and “how” and “why” questions.

to prime the pump, here are a couple of 100 questions that brue mau asked about typefaces. they are incorrectly worded (yes/no questions), but you get the idea.

“Can we make a font that has memory?”
“Could you imagine a font that has a limited lifespan?”

try to have a good list of questions -- maybe at least ten -- by the end of class.

homework: select a question that has some interesting potential; that could lead into unusual territory. start making stuff that explores that question. this is not about finding one solution and declaring the question answered, but about exploration, play, and discovering the implications of that question. it’s a process of discovery.

keep working on locating significant people engaged in your area of interest. ideally they are making multiple projects dealing with your issue, or closely related to your issue.

read:
triggs chapter openers, pp 108-113, 144-149, 180-185 -- no need to write a response on this. make sure you’re flipping through this book to find designers working in areas similar to your own interests.

2.01.2010

week 2 :: reading

TRIGGS RESPONSES PP 12-17

what do you think about technology's role in enabling typographic experimentation? what technology is the present-day equivalent to the desktop computer, and how might that be utilized in type design or typography?

what potential exists for continuing to explore the "second order of denotation" as mentioned in the cranbrook/mccoy sections?

further, what potential might your area of interest have to "promote multiple rather than fixed meanings" as jeffery keedy mentions? and what role might the reader play in the construction of your typographic messages?

thoughts? does this spur any ideas for your own work? respond in the comments here.

week 2 A

RESEARCH TRENDS PART DEUX
in class: in a quick session of one hour or less, we will review everyone’s area(s) of interest as a group.

narrow things down to one large interest area, “architectural typography” or “sign painting” or “utilitiarian type” for example. spend time organizing your collection of stuff into appropriate categories. if you can give it a loose descriptive title like above, it’s probably an appropriately sized chunk of the type world. before the end of class, make something visual that represents your collection/interest area. it can take any form and include all of your (2nd) collection, just a few bits, or be something entirely new. just respond visually -- no pressure. we will look at everyone’s creations the last five minutes of class.

homework:
outside of class, meet up with other classmates working on similar themes. share findings, observations, and just generally get a feel for what others are doing.

write a page
or so (not including images) about this recurring typographic tendency or larger trend you observe from your research. how would you describe it? what are its traits? where did it begin? where does it appear? who’s doing it? why is it important?

writing is another mode of expression and creation apart from visual making. it can help you think, analyze, categorize, and clarify to yourself what it is you’re working with.

make a visual organization of your 2nd collection, or some edited version of your collection. put it into some visual form according to appropriate subcategories, gradients, or other organizational strategy. we’ll look at these in the next class session.

ideally your interest area is something more lasting than the industry’s year-long obsession with a particular script typeface, but is a emerging undercurrent of typographic practice. feel free to go back and add example images after you write.

read:
triggs chapter openers, pp 20-25, 54-57

1.29.2010

WEEK 1 B

SHARE AND DISCUSS

in class:
group share and discussion of the items you collected. pin things up, organize, categorize. what do we see? how do we feel? what are the criteria for organizing?

homework: from this huge pool of information, think about large areas of typographic practice you’re interested in, or things designers should be paying attention to. do more research on those things, perhaps getting a bit more specific or in-depth than before. bring in more stuff. look at key designers engaged in this kind of work and find tons of examples. bring that in too.

read triggs pp 12-17

1.26.2010

week 1 :: reading

BIL'AK + TRIGGS RESPONSES
what did you think of these readings? does their definition of "experimental" match what you previously thought of the term? is it really useful to experiment if it doesn't have real application?

1.25.2009

WEEK 1 A

RESEARCH TRENDS

research current topics in type design and typography to identify tendencies, trends, areas of practice and topics of personal interest. we want to assemble a “state of the typographic union” as a junior class, amassing as much information as we can. gather everything you can find. read lots of design and non-design magazines (important), skim books (important), go out and observe the real live physical world, and skim blogs. look at things that aren’t necessarily design – a trip to walgreens might reveal some interesting stuff, for example. collect stories, images, etc. make notes, prints, photos, copies, etc, as needed. shoot for collecting 50 things for next class. this definitely means you have to work quickly and intuitively.
- what things are you seeing over and over again?
- where is type appearing that is new, unusual, important, or that we don’t normally think of?
- what’s an area of typographic practice that you’re personally interested in?
- who’s using type, both inside and outside of the design profession?
- how is type being used by both groups? how is it different or similar?
- what types of type are being utilized today? are there cultural preferences or market-based preferences?


TYPE WALL!
bring in physical, visual stuff (copies, printouts, actual printed pieces, photos, etc) for next class for a massive find+share and discussion. we are going to assemble things, and keep collecting things as we go, into a massive wall which will be our visual “state of the typographic union”.

in class: read the bil'ak reading under "course materials" in the blog sidebar to the right.

homework: collect stuff! and read the triggs link under “course materials”, up to p 12, stopping at “typography and its swiss roots”.